Business Capstone (Fall 2024)
Collaboration Overview
About Students
This is an exciting "Capstone" course required course for all business majors and will include students with academic focus in marketing, management, data analytics, and entrepreneurship.
About Program Goals
After successful completion of this project, students will be able to:
• Demonstrate their knowledge of key elements necessary for leadership in an organization,
• Recognize how various aspects in the external environment must be factored into the business decision-making process,
• Understand fundamental principles, generalizations, or theories about marketing, management, and entrepreneurship in business and society,
• Analyze the business environment for an established business or new venture and write a marketing plan,
• Demonstrate their knowledge of key elements necessary for leadership in an organization,
• Recognize how various aspects in the external environment must be factored into the business decision-making process,
• Understand fundamental principles, generalizations, or theories about marketing, management, and entrepreneurship in business and society,
• Analyze the business environment for an established business or new venture and write a marketing plan,
• Highlight specific skills, competencies, and points of view needed by professionals in the field most closely related to this course,
• Develop and deliver a real strategic plan for a real-world client!
• Develop and deliver a real strategic plan for a real-world client!
About the Collaboration Format
Student project designed to help connect academic curriculum to real-world challenges.
Benefits for Industry Partners
Program Details
Students Include: Bachelor Degree
Students Enrolled: Students Enrolled
Program Duration: 11 weeks
Program Launch Date: 09/17/24
Program End Date: 12/05/24
Student Commitment: 8-13 Hours hrs/week
Course Format: Capstone, Multiple Projects Multiple Teams
Modality: Hybrid
# of Projects: 2
View All Program DetailsProject Requirements
| Industry Partner Requirements | |
|---|---|
| Project Topics | Customer Service & Account Management Data Management Digital Marketing Entrepreneurship Growth Strategy Market Research Marketing PR & Communications Sales & Business Development |
| Location Preferences |
Local (within 30 miles) |
| Compensation |
Following compensation will be offered to the students
|
| Sponsorship |
No Sponsorship Required |
| Other Requirements | N/A
|
| Project Management Time Commitment | 2 Hours per week |
| Interested Industries | Arts & Recreation Fashion & Apparel Food & Beverage Government Health Care Manufacturing Media Non-Profit Retail Sports & Entertainment Travel & Tourism |
Skills & Expertise
| Key Program Dates | Due Date |
|---|---|
|
Request for Proposal published
Collaboration request published. Industry Partners may express interest in participating.
|
May 28 2024, 08:00.26 PM |
|
Interview
Educators will begin interviewing interested Industry Partners to discuss project ideas.
|
Jun 08 2024, 08:00.26 PM |
|
Proposal Application Deadline
Final date for Industry Partners to express interest in participating.
|
Jul 31 2024, 08:00.00 PM |
|
Finalize Project Charter
Educators and Industry Partners finalize project charters, legal documents, and background materials.
|
Aug 16 2024, 08:00.00 PM |
|
Official Program Launch
We’ll find a time on this day for you to meet with the students to kick off your project.
|
Sep 17 2024, 12:00.00 AM |
|
Official Program End
We’ll find a time on this day for you to meet with the students to wrap up your project.
|
Dec 05 2024, 12:00.00 AM |
* We’ve got some inspirational project ideas below! These are related project topics that you can mix and match the components for the best cross-functional project experience possible.
Customer Service & Account Management
Data Management
Digital Marketing
Entrepreneurship
Growth Strategy
Market Research
Marketing
PR & Communications
Sales & Business Development
| Program Overview | ||
|---|---|---|
| Program Title | Business Capstone (Fall 2024) | |
| Organization | Biola University | |
| Student Application Link | https://biola.capsource.app/program/business-capstone-fall-2024/rfp | |
| # of Students Enrolled |
0
|
|
| # of Projects Running |
3 Project/s Added (of 2 Projects Expected)
|
|
|
Program Timeline Project Duration |
Start Date: 09/17/24 End Date: 12/05/24 3 months |
|
| Collaboration Overview | ||
|---|---|---|
| About Students |
This is an exciting "Capstone" course required course for all business majors and will include students with academic focus in marketing, management, data analytics, and entrepreneurship.
Student Level: Bachelor Degree Student Time Commitment: Full Time Team Structure: 3 - 5 |
|
| Program Goals | After successful completion of this project, students will be able to: • Demonstrate their knowledge of key elements necessary for leadership in an organization, • Recognize how various aspects in the external environment must be factored into the business decision-making process, • Understand fundamental principles, generalizations, or theories about marketing, management, and entrepreneurship in business and society, • Analyze the business environment for an established business or new venture and write a marketing plan, • Highlight specific skills, competencies, and points of view needed by professionals in the field most closely related to this course,
• Develop and deliver a real strategic plan for a real-world client! |
|
| Format Structure |
Multiple Projects Multiple Teams |
|
| Format Title | Capstone | |
| Format Description | Student project designed to help connect academic curriculum to real-world challenges.
|
|
| Benefits For Industry Partners | ||
| Project Modality | Hybrid | |
| Industry Partner Requirements to Participate | ||
|---|---|---|
| Project Topics | Customer Service & Account Management Data Management Digital Marketing Entrepreneurship Growth Strategy Market Research Marketing PR & Communications Sales & Business Development | |
| Target Industries | Arts & Recreation Fashion & Apparel Food & Beverage Government Health Care Manufacturing Media Non-Profit Retail Sports & Entertainment Travel & Tourism | |
| Skills & Expertise | ||
| Location Information & Preferences |
Local (within 30 miles) Our goal is to identify an organization excited to collaborate. We're prepared to conduct this project fully virtually, but would welcome an opportunity to network in person if possible!
|
|
| Sponsorship |
No Sponsorship Required |
|
| Compensation |
Following compensation will be offered to the students: |
|
| Other Requirements | N/A
|
|
| Expected Time Commitment For Project Managers | 2 Hours per week | |
| Key Program Dates | Due Date |
|---|---|
|
Request for Proposal published
Collaboration request published. Industry Partners may express interest in participating.
|
May 28 2024, 08:00.26 PM |
|
Interview
Educators will begin interviewing interested Industry Partners to discuss project ideas.
|
Jun 08 2024, 08:00.26 PM |
|
Proposal Application Deadline
Final date for Industry Partners to express interest in participating.
|
Jul 31 2024, 08:00.00 PM |
|
Finalize Project Charter
Educators and Industry Partners finalize project charters, legal documents, and background materials.
|
Aug 16 2024, 08:00.00 PM |
|
Official Program Launch
We’ll find a time on this day for you to meet with the students to kick off your project.
|
Sep 17 2024, 12:00.00 AM |
|
Official Program End
We’ll find a time on this day for you to meet with the students to wrap up your project.
|
Dec 05 2024, 12:00.00 AM |
Laureen Mgrdichian
View ProfileBiola University
Johanna Mouyal
View ProfileGlobowl
Resources
| Links & Documents |
|---|
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